Posted Date: 12/9/2010
Ad Sales Mania!
Value Added – Niche it Out!
To be successful in the American magazine business one must establish a niche, or better yet a niche within that niche. At American Fastener Journal (AFJ), “The Leading Source of Information for Fastener Professionals,” they have added features to differentiate their magazine from the competition. As they’ve specialized and targeted niches within their niche they’ve created more products and unlocked more revenue streams. These specialized features add value for niche publication readers and advertisers, keep them coming back for more, and boost a niche publisher’s bottom line.
Source : American Fastener Journal – Read full article in the news section