Reilly Advises NFDA: Change Conversation From Price to Cost | Global Fastener News

Article by · 2018/03/30 ·

 Put yourself in the position of your customer,” Reilly advised. “Define value in customers’ terms.” He finds product is the most important at 57%; the company selling is 18%; and the individual salesperson 25%.

via Reilly Advises NFDA: Change Conversation From Price to Cost | Global Fastener News